Mr. Pierre Canton-Bacara

Mr. Pierre Canton-Bacara is an experienced Telecommunications and Technology Executive with a proven track record of driving business growth and digital transformation across African and European markets. As the Chief Executive Officer of Yas Tanzania PLC, he is responsible for steering the company’s strategic direction, strengthening its market position, and expanding access to innovative telecom solutions.

Before joining Yas Tanzania PLC, Mr. Pierre served as Group Chief Operating Officer (GCOO) of AXIAN Telecom, where he led strategic initiatives to enhance operational efficiency and accelerate digital innovation. His extensive experience in the telecom sector, combined with a deep understanding of Africa’s dynamic digital landscape, positions him as a visionary leader dedicated to delivering exceptional customer experiences and fostering sustainable growth.

Mr. Pierre’s leadership is driven by a commitment to leveraging technology to create meaningful impact, bridging the digital divide, and supporting individuals and businesses to succeed in an increasingly digital world.